分析 X 红人的受众和内容,对各品牌类别的契合度打分并给出可行的营销路径。属于高级受众洞察接口,配额消耗较高。
/api/v1/audience/x/brand_opportunities额度扣减: 本接口每次成功请求会从套餐额度中扣减 300 单位。
请求参数
必填参数
| 名称 | 位置 | 类型 | 说明 |
|---|---|---|---|
username | query | string | X handle(username) example: nasa |
可选参数
| 名称 | 位置 | 类型 | 说明 |
|---|---|---|---|
X-Language | header | string | Language code, supported: en, zh-CN, ja, ko example: en |
响应字段
| 名称 | 类型 | 说明 |
|---|---|---|
success | boolean | Success |
code | integer | Code |
message | string | Message |
data | object | - |
data.audience_quality | object | Audience quality |
data.purchase_influence | object | Purchase influence |
data.personality_assessment | array<object> | Personality assessment |
在线调试
查询参数
username*cURL 示例
curl -X GET "https://openapi.scdata.cc/api/v1/audience/x/brand_opportunities?username=nasa" \-H "Authorization: YOUR_API_KEY"
响应示例 (200 application/json)
{"success": true,"code": 200,"message": "Request successful","data": {"audience_quality": {"real": {"score": "80.00","reason": "Analysis shows that approximately 80% of comments are relevant and contextually engaged with Nike's content."},"interested": {"score": "65.00","reason": "65% of comments express interest in products or features, indicating a solid level of purchase intent."},"positive": {"score": "70.00","reason": "70% positive sentiment in comments suggests overall appreciation for Nike's branding efforts despite recent controversies."}},"purchase_influence": {"expertise": {"score": "4.00","reason": "'Breaking4' campaign effectively showcases product benefits through high-profile athlete endorsements, enhancing purchase intent."},"credibility": {"score": "3.50","reason": "'Nike's transparency in partnerships is commendable, but recent controversies have led to some skepticism among followers.'"},"likability": {"score": "3.80","reason": "'High engagement rates indicate positive community interaction; however, negative comments reflect divided opinions on brand actions.'"}},"personality_assessment": [{"emoji": "💪","name": "Resilience","persona": "Demonstrates strong perseverance and determination, inspiring followers to push their limits in sports and fitness."},{"emoji": "🌍","name": "Global Reach","persona": "Engages a diverse audience across multiple cultures, promoting inclusivity and unity through sports."},{"emoji": "⚠️","name": "Controversial Stance","persona": "Has faced backlash for political statements, leading to potential alienation of segments of the audience."}]}}
使用场景
- 提案准备 — 围绕分析给出的最强切入点制定合作提案。
- 品类拓展 — 发现受众愿意接受相邻品类品牌的红人。